Grace Liu
VerifiedCRO specialist — turning paid traffic into buyers, not bounces
4.9(42 reviews)New York, United StatesEnglish · Mandarin
Starting at$220 / hour
200+A/B tests shipped
+41%Avg. CVR improvement
9Years in CRO
About
Grace runs conversion optimisation programs for DTC and SaaS companies from New York. Over 200 A/B tests shipped, with a focus on landing page architecture, offer framing and checkout flow — the places where ad money is quietly lost.
Services
Funnel audit
Heuristic + data review of your landing-to-checkout journey.
Testing program retainer
Monthly hypothesis backlog, test design and results analysis.
Landing page rebuild
Conversion-first page architecture matched to your ad angles.
Highlighted work
Skincare landing page programCVR 2.1% → 3.4% in one quarter
SaaS trial flow redesignTrial starts +52%
Checkout optimisation sprintCart abandonment down 19%
What clients say
“Grace paid for herself in the first test. We stopped arguing about opinions and started shipping experiments.”
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